The Secret to Leading with Focus, not Frenzy!

Have you ever felt that your productivity defines your worth?

For years, I bought into that very idea.

I became an expert at helping people get more done—training employees, writing blogs, giving talks—all under the belief that the more you accomplish, the more value you bring.

If you share this philosophy, I totally get it.

The constant hustle can seem like a given, with long hours, tight deadlines, and missed vacations feeling like the unavoidable cost of success.

It’s easy to think that if you don’t keep moving at full speed, everything will fall apart.

But here's the truth:

Thinking you have to handle it all is actually holding you back from being the leader your agency needs.

True success isn’t found in doing more; it’s in zeroing in on what truly drives your business forward.

Research in neuroscience shows that our brains aren’t built for the non-stop multitasking that many of us default to. Studies from Stanford University reveal that multitaskers are less efficient and more prone to mistakes.

This "task-switching" creates *attention residue*, where part of your focus lingers on previous tasks, draining your mental energy and reducing your performance.

Cal Newport’s book Deep Work highlights the power of focusing on uninterrupted, high-impact tasks. His research shows that leaders who embrace deep work produce higher-quality results in less time.

If you're constantly reacting to every email, project, and decision, you’re not truly leading—you’re surviving. And that survival mode can lead to burnout.

To truly thrive, you must break free from the cycle of busyness and embrace intentional focus.

Delegating, prioritizing, and setting boundaries aren’t just productivity tips—they’re essential leadership skills that help you operate at your highest level.

I know it may seem impossible to escape the whirlwind of tasks. You might wonder, How can I possibly find time to focus on what’s truly important?

One small and impactful step: block out just one hour a week for CEO Time.

During this dedicated hour, step away from the day-to-day grind. Use this time for high-impact activities that will move your business forward. This isn’t for answering emails or solving immediate problems; it’s for gaining clarity and aligning your actions with your leadership vision.

I’ve seen first-hand how powerful this one-hour can be for agency owners— unlocking new levels of clarity and impact in their leadership and agency growth.

Starting with just one hour a week you can create a significant shift, allowing you to lead more effectively and get out of the weeds of constant busyness. It's the first step from managing every detail to leading with purpose.

My friend, real success comes from leading with focus, not from hustling to exhaustion.

You’ve got this!